Anchor Text

What is Anchor Text?

        Anchor text is a clickable text.This text is used to hyperlink the another document in web.By using this anchor text you can easily find out the hyperlink in the current webpage.So,this backlinks (hyperlink) are used to increase the page rank.

Example:1     

                                

       In this image Chicago Dentist is an anchor text and it will link to that website.

Example:2

   So,here one of the best place to learn Cloud Computing is Duratechsolutins. Here Duratechcolutions is anchor text .

Types:

• Exact match anchor text.
• Broad match anchor text.
• Synonym match anchor text.
• Brand match anchor text.
• URL match anchor text.